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05/08/2007
Don't Overlook the Firefighters Endorsement

05/04/2007
DVD House Parties

04/26/2007
Now 'til November - Bruce is Dems' Best Hope

04/20/2007
Picture A Kentucky Winner

04/19/2007
Democrat for Change

04/11/2007
Blueprint Feedback

04/09/2007
Warming Up to West Louisville

04/05/2007
Behind the Blueprint

03/29/2007
Carroll: Bruce is Dems’ Best Hope for November

03/27/2007
It's Barbecue Season in Kentucky

03/23/2007
North Star: Lunsford Takes Campaign Home

03/22/2007
A Full Plate at the Bluegrass BBQ

03/20/2007
Separation of Bruce and the Slates

03/18/2007
Painting the town Blue on St. Patrick's

03/16/2007
Standing Out in a Crowd

03/15/2007
Cards, Campaign Ad Both Break Quickly

03/14/2007
Hoops Heaven – Let’s Get it Started

03/12/2007
Busy Weekend for the Campaign for Change

03/08/2007
Bruce and Hoops

03/07/2007
Hundreds Flock to Frankfort

03/06/2007
Lunsford-Stumbo Ready to "Get It Started"

03/02/2007
Getting it Done in Prestonsburg

03/01/2007
Web Site Launch Sparks Campaign

02/27/2007
Welcome to the Campaign Blog



Cards, Campaign Ad Both Break Quickly

By the first timeout, any concern that Louisville fans had about their team taking care of Stanford in the NCAA Tournament were long gone. The Cardinals could do no wrong in the early going at Rupp Arena.

With the important issue decided early, the question of the day became, “When will the new Lunsford campaign spot debut?”

It didn’t come until Louisville had built a 26-point halftime lead. During the break in the action, the 60-second spot aired on Louisville’s WLKY-TV. Cheers rang out from the campaign office rivaling those for an Edgar Sosa three-pointer, and the phones  started  ringing off the hook. It was just after 1:30.

By then, the spot had already been previewed on the campaign website (where traffic was setting records), as well as YouTube and Louisville Mojo. It was also featured in an e-mail sent to  thousands of supporters and a press release sent to media.

Later, the spot showed up on political blogs, including The Bridge and The 'Ville Voice.

So there was good news all around. And the Cardinals continued to build their lead in the second half, eventually winning 78-58.

Reaction to the spot has been favorable. The Herald-Leader said “. . . Lunsford's commercial not only signals the start of the Democratic race on the air, it also highlights the power of Lunsford's deep pockets. Because he has put up at least $2 million of his own money to jump-start his campaign, he can afford running commercials from now until the May 22 primary.”

An AP story about the spot led with: “Bruce Lunsford got a head start on his Democratic gubernatorial rivals. . .”

Bruce was quoted in the Herald-Leader on the timing of the TV spot, saying "Being a horse-race guy, we aren't going to let the governor get an early lead on TV.” 

Lunsford’s fast start in the primary race is being matched on the basketball court by his friend Rick Pitino’s Cardinals. Go Cards! 


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Posted by: on 03/15/2007 at 4:00 p.m.

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