Cards, Campaign Ad Both Break Quickly
By the first timeout, any concern that Louisville fans had about their team taking care of Stanford in the NCAA Tournament were long gone. The Cardinals could do no wrong in the early going at Rupp Arena.
With the important issue decided early, the question of the day became, When will the new Lunsford campaign spot debut?
It didnt come until Louisville had built a 26-point halftime lead. During the break in the action, the 60-second spot aired on Louisvilles WLKY-TV. Cheers rang out from the campaign office rivaling those for an Edgar Sosa three-pointer, and the phones started ringing off the hook. It was just after 1:30.
By then, the spot had already been previewed on the campaign website (where traffic was setting records), as well as YouTube and Louisville Mojo. It was also featured in an e-mail sent to thousands of supporters and a press release sent to media.
Later, the spot showed up on political blogs, including The Bridge and The 'Ville Voice.
So there was good news all around. And the Cardinals continued to build their lead in the second half, eventually winning 78-58.
Reaction to the spot has been favorable. The Herald-Leader said . . . Lunsford's commercial not only signals the start of the Democratic race on the air, it also highlights the power of Lunsford's deep pockets. Because he has put up at least $2 million of his own money to jump-start his campaign, he can afford running commercials from now until the May 22 primary.
An AP story about the spot led with: Bruce Lunsford got a head start on his Democratic gubernatorial rivals. . .
Bruce was quoted in the Herald-Leader on the timing of the TV spot, saying "Being a horse-race guy, we aren't going to let the governor get an early lead on TV.
Lunsfords fast start in the primary race is being matched on the basketball court by his friend Rick Pitinos Cardinals. Go Cards!
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Posted by: on 03/15/2007 at 4:00 p.m.
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